Wednesday 21 November 2012

Demographic Skills Development

To further my development of photographic skills I was asked to take a range of composition photos. I had to make sure that lines and shadows were present in every photo. The first photo that I had taken was of my subject leaning against a brick wall. This is an ideal composition photo as there are both shadows and lines present. Including shadows and lines are important as this is what can attract the target audience and add energy to the photo. To make the photo look professional, I had to ensure that the subject was in full sight and the photo focused.
The second photo that I had taken was of my subject standing in the sunlight. I placed my subject in the sunlight as this created a large shadow. Creating a large shadow is essential as it helps make the subject look important. In order to make this photo look professional I had to make sure the subject was in focus. If the subject or any part of the image was not in focus, the photo would not attract the target audience as their eye sight would be drawn elsewhere. When taking the photo I also thought about distance. Distance is important as it can connote different things. I took my photo at a long distance, I have done this as I can capture the full subject and his shadow. If I took a close up, the camera would not be able to catch the full effect of the shadow.

The third photo that I had taken was of the subject lent up against a tree. This is an attractive photo as there is an interesting background and shadows and lines are present. The photo has captured the full subject but at a close up angle. I have taken a close up image as you can see the details on the subjects face and every crinkle in his clothing. An image that holds these features attract the target audience as customers like to see details within an image. I have made sure that there are shadows and lines present within the image. There is a large shadow on the tree as the sun cannot get round the side of the tree and subject and light the rest of the photo. This is a benefit as a bright background and a darker lit subject makes the subject stand out against the background and therefore look important.

The last photo that I had taken was of the subject looking up at the camera. This makes the subject look powerful and important. This is important as this will catch the customer’s eye. I also took into consideration the lighting. Lighting behind the subject has many advantages. The first advantage is that it makes the subject stand out. This is essential as the subject needs to jump out to attract the attention of the customer. Another advantage is that the lighting of the background is the correct brightness. Lighting the background efficiently makes the photo look professional. Creating a professional image is important as it will make the magazine have an overall professional look and feel. I also took the subjects eye line into consideration. The subject’s eye line needs to be in the top third of the page in order to attract the attention on the customer. This is because the reader’s eye line is attracted to the top of the page as the top of the page is more in proportion to the customers overall eye line. If the subject’s eye line was at the bottom of the page, the customer would not engage with the magazine, therefore not selling many copies.

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